Friday, April 21, 2017

Turning the whole world into an interactive billboard with AR

Blippar brought digital innovation to Covent Garden in London to create the world's first augmented reality retail destination.

Augmented reality campaigns are taking off internationally with progressive brands using the technology to turn every available surface into a virtual billboard. 

from Screen, Digital, Textile Printing Exhibitions, Events & Associations - FESPA - FESPA

Information about fespa here

No comments:

Post a Comment