Friday, June 22, 2018

Use These 5 Basic Marketing Design Principles to Elevate Your Screen Printing Business



from Ryonet https://www.youtube.com/watch?v=Wp2qkd1eAQ4

Have you ever heard of Ryonet? Check the video directly on their channel here Ryonet Youtube Channel

DESIGN COMPETITION - july 2nd deadline

Deadline extended until July 2nd - click here for all the details.

from print & pattern https://printpattern.blogspot.com/2018/06/design-competition-july-2nd-deadline.html

Looking for pattern for your printing projects? Come and see this now

PAPERCHASE - final round-up

It's my final day for looking at designs from Paperchase and we finish today with miscellaneous pieces such as packaging, gift wrap and social stationery.

from print & pattern https://printpattern.blogspot.com/2018/06/paperchase-final-round-up.html

Looking for pattern for your printing projects? Come and see this now

My Instagram Followers Control My Life for a Day!



from Scherezade Shroff https://www.youtube.com/watch?v=QxPFhiz3_gQ

The one, the only scherezadeshroff

Fan Mail from 2 YEARS AGO???



from 3D Printing Nerd https://www.youtube.com/watch?v=Yf91k5_QI-U

Check this video directly from this channel

Go West to the NBM Show Long Beach

Because, even though we have a new facility on the West Coast, that’s exactly what we’re going to do! Soaking up the sun, the laid-back vibe, and meeting you, these are all the reasons we’re looking forward to heading to Long Beach for the NBM Show on August 2-4. The NBM Show, produced by National […]

The post Go West to the NBM Show Long Beach appeared first on Transfer Express Blog.



from Transfer Express Blog https://blog.transferexpress.com/go-west-to-the-nbm-show-long-beach/

Everything about transfer Transferexpress.com

Thursday, June 21, 2018

Branding And Colour: The Psychology Behind Your Logo

Picture this: you’re driving down the street looking for a place to eat when you spot two restaurants in the distance, one of them has a brown and yellow logo, and the other one has a green logo. Which would you guess was the healthy restaurant? And which would you guess was the home-cooking restaurant? You’d have to concede that the green one is likely the healthy one, and the brown and yellow restaurant might serve burgers and fries.

This is a straightforward example of what is, in fact, a complex and sometimes divisive area of marketing – colour theory. Now, in our example, the colours almost directly correspond to the products sold (green salads, and brown and red burgers) but more often in the realm of marketing you’ll find colour theory as it corresponds to emotions, cultural associations, preferences and other intangible connections. This is all to say that when you create your logo and come into R&P Prints for custom t shirt printing in Toronto the colour you choose could greatly affect people’s perception of your brand.

In Satyendra Singh’s 2006 book Impact Of Color On Marketing, he determines that 62-90% of people’s assessments of brands are based on colour alone, and that colours not only serve to differentiate businesses, but also to affect the mood and feelings of consumers. Through his studies he found that colours were able to “increase or decrease appetite, enhance mood, calm down customers, and, reduce perception of waiting time”, among other things. That’s pretty astounding, considering it’s a facet of marketing that a lot of people don’t even think of. In the spirit of colour theory, then, let’s look at a few common colours, and what they evoke or represent.

Red is a colour you see often in logos – Coca Cola, Netflix, McDonald’s and YouTube, all giant corporations that have opted to go the red route. It is a bold, excited colour that conveys energy and passion. Run a little thought experiment in your head: try and picture the Apple symbol in red, and think about how that changes its meaning. Apple is known for its steely, calm silver-grey logo, a beacon of tranquility and effortless grace, and changing it to red would upset that branding. In other words, if you own a yoga studio in Montreal, and are looking for the best custom t shirts Montreal has to offer to promote your business, don’t go for one of our red shirts!

Instead, maybe go with blue, which is a cool, peaceful colour. It often sells a sense of trust and dependability as well, which is probably why three of the biggest social media sites – Facebook, Twitter and LinkedIn – use it as their colour. Yellow is a bright, sunny, optimistic colour; you’ll see it on brands like Sun Chips, National Geographic, Nikon and Ikea, where it conveys a sense of youthful optimism. Green, as mentioned, is often used to reinforce the idea of growth and health – some companies like Whole Foods do this to market their healthy products, whereas, it must be said, some companies like BP do it to cover up the less healthy effects of their business practices.

When you go to get your custom t shirt printing done, consider how the colour of the logo and the colour of the shirt could effect people’s perception of your brand. Think of it as yet another tool you can use to make your marketing as strong and effective as possible.

The post Branding And Colour: The Psychology Behind Your Logo appeared first on PrintsCanada Blog.

4 Tips For Creating Perfect Event Apparel

Summer can sometimes seem like an endless parade of events, with fun-runs, charity sporting events, food festivals, street festivals and family activities, to name just a few. This is great for local businesses because it offers up a multitude of chances to get out there, get involved and drum up interest.

The best way to get noticed through these events is with custom apparel – either by giving away custom apparel or simply by having event staff represent your business in some custom printed clothes. Seeing as R&P Prints offers the highest quality custom t shirt printing Toronto has to offer, we’re in a unique position to help businesses with specific advice on how to maximize the effectiveness of their event apparel. This article will offer up four tips on how to create the best clothes for your upcoming event this summer.

Figure Out Sizing

Sizing can be a real headache when you order bulk clothing, especially t-shirts. You want to be accommodating to everyone, but you also don’t want an excess of one certain size leftover at the end of the day. If you are ordering for event staff, try and take a poll beforehand to determine which sizes to order – this is the ideal way to go. If this isn’t an option, or if you are giving the custom apparel out as a branded giveaway, order more mediums and larges, as those tend to be the most common sizes.

Choose Context-Appropriate Clothing

We have sportier clothing that would easily suit a specific sports event, like our New Balance 5K Tech Run Tee for charity marathons or our simple Baseball Tee for softball events. We have awesome golf tees for your upcoming charity golf tournament. And if you are holding an evening event, anticipating cooler weather, we make custom sweat shirts perfect for the occasion.

Turn The Volume Up

Well, of course clothes don’t have a literal volume, but what we mean by this is that brighter clothing tends to attract more attention. Rather than go with the standard white, grey or black this summer, stand out with vibrant, unique colours like teal, safety orange, lime green, sapphire and daisy yellow. Not only do bright colours fit the spirit of summer better, but they make more of a quick impression on people.

Get That Logo Printed Right

Your logo is your business’ flag – and you have to be able to fly that flag proudly. At R&P Prints we’ll work with you to ensure that your logo is positioned correctly, that it’s the right size and that it is printed onto your custom apparel with the utmost care and attention. If you have any questions about getting your logo onto an article of clothing, contact us to learn more about the process.

Whatever event you choose, it’s important to represent your business, and the best way to do that is with custom-printed clothing. Give away t-shirts as part of a contest, give away hats as part of a sales promotion, or deck your employees out in the company logo. There are numerous ways that custom apparel can have a positive marketing impact this summer, but make sure you do it the right way. Contact R&P Prints and let us help make you the perfect custom clothing for your summer event.

The post 4 Tips For Creating Perfect Event Apparel appeared first on PrintsCanada Blog.

How to Make An Alexa Controlled Finger



from I Like To Make Stuff https://www.youtube.com/watch?v=afPxj0LS0LU

Let's take a look at the channel of I Like to Make Stuff

Joto Shrink Film



from jotoimagingsupplies https://www.youtube.com/watch?v=DAxNh6T9N0o

Are you in the screen printing industry? If you are, you'd probably going to be needing all other supporting stuff like heat transfer paper, etc.

Check out Jotopaper's Youtube Channel Joto's Channel