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Thursday, November 10, 2016

JCDecaux announces worldwide advertising forecast

Digital is clearly the established driver of global advertising market growth, with all other media types showing a low single digit increase or decline.

Looking at the three global ad spend forecast reports from ZenithOptimedia, Carat and Magna Global, here are the key observations of the media landscape for the coming year.

from Screen, Digital, Textile Printing Exhibitions, Events & Associations - FESPA - FESPA http://www.fespa.com/news/features/jcdecaux-announces-worldwide-advertising-forecast.html

Information about fespa here

Lamurdi's Official Blog

Thursday, November 10, 2016

JCDecaux announces worldwide advertising forecast

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